StrategyThe Marketing Mindset
Is Google Search Still Valuable for Your Business?
20 min
Hosted by Jordan McFadyen

Show notes
Have you ever wondered what value Google Search will bring to your business in the coming months and years?
Consider this: Could it be that Google search, a staple in your strategy, might not hold the same weight in the future? If that's the case, where does your business go from here?
With Google's Search Generative Experience (or SGE) poised to redefine how search works, we're at the brink of a search revolution.
This isn't just about algorithms and keywords; it's about the very fabric of online discovery being rewritten.
Will it be rewritten to the point where it doesn’t serve your business as well as you think it may do right now or hope to in the future?
On this podcast, we’ll delve into what Search Generative Experience means for your brand, explore how AI-driven search could disrupt your current strategies, and provide actionable insights not just to adapt but lead in this new landscape.



