StrategyThe Marketing Mindset
Decoding Google Ad's Quality Score: How to optimise your campaigns
22 min
Hosted by Jordan McFadyen
0:0021:46
Show notes
The quality of your Google Ad campaigns could be losing you money.
A study by WordStream found that the average small and medium-sized business in the U.S. wastes about 25% of their Google Ads budget on underperforming campaigns
In today’s podcast, we’ll look into the three factors used to calculate a campaign's Quality Score in Google Ads and how they impact overall campaign and account success.



