Elevate Your Brand with Powerful Social Media Advertising
FACEBOOK & INSTAGRAM ADVERTISING
We create compelling social media advertising campaigns that captivate audiences and deliver tangible results across platforms like Facebook, Instagram, Tiktok and LinkedIn.
BRANDS
We manage social media advertising campaigns for...
HOW WE WORK
The Marketing Blend: Social Media Advertising Strategy & Management paired with dynamic creativity.
As a strategy-first social media advertising agency, our tailored ‘Marketing Blend’ strategies cut through the clutter on social media, turning likes into leads and followers into customers.
Our proven Marketing Blend framework is a four-phase approach engineered to ignite your brand’s potential across social platforms.
This comprehensive approach is designed to amplify your reach, boost engagement, and drive measurable results that directly impact your bottom line.
We don’t just run Facebook advertising campaigns; we create social experiences that resonate with your audience and align with your business objectives.
From pinpointing your ideal audience and crafting scroll-stopping creatives to relentless campaign optimisation and crystal-clear reporting, we’re committed to elevating your social media game.
And it stays true to our mission of providing transparent, actionable marketing that gets results.
Phase One: Social Media Advertising Audit + Strategy
As a strategy-first agency, your social media advertising strategy will be expertly crafted using a blend of your team’s insights and our in-depth analysis conducted by our social media marketing specialists. Together, we’ll uncover:
- Your ideal audience’s social media habits, preferences, and engagement patterns across platforms like Facebook and Instagram.
- Your competitors’ social presence and performance, identifying opportunities to outshine them in users’ feeds and stories.
- Your specific business goals for social media advertising, whether boosting brand awareness, driving website traffic, or achieving a target return on ad spend.
- Your brand’s unique voice and how to amplify it through scroll-stopping visuals and compelling ad copy.
- Your social media funnel, from first impression to conversion, ensuring a seamless user journey.
Our collaborative process allows us to deeply understand your brand essence, target personas, and current social media standing. This understanding enables us to craft a data-driven strategy to allocate your social media advertising budget effectively, maximizing engagement and ROI across platforms, and ultimately, delivering the results you’re looking for.
By harnessing the power of precise targeting, creative storytelling, and continuous optimisation, we’ll not just improve but transform your social media presence into a dynamic engine for growth and customer acquisition.
Phase Two: Social Media Advertising Idea Incubator
Our Idea Incubator allows us to brainstorm and meticulously document a wealth of innovative concepts to energise your social media advertising strategy. This crucial phase keeps you on track and free of clutter and shiny object syndrome, prevents advertising campaign drift, and keeps your team laser-focused on your core objectives.
By crystallising our ideas and aligning them with your business goals, we ensure that every post, every social media advertising campaign, and every interaction is purposeful and drives us closer to your businesses success.
Phase Three: The Social Media Marketing Blend
With our strategic roadmap and Idea Incubator locked and loaded, we then seamlessly weave these elements together to propel you towards your social media advertising goals.
We harness the full potential of various social platforms (including Facebook advertising, Instagram advertising and TikTok advertising) and cutting-edge tools, leveraging AI-driven insights and automation to maximise your budget efficiency and overall return on ad spend. Our comprehensive Marketing Blend could include:
- Creating engaging feed ads to capture attention and drive action
- Story ads for immersive brand experiences
- Targeted video campaigns to boost engagement and reach
- Dynamic retargeting to nurture interested shoppers and leads
- Influencer collaborations to amplify your brand voice
- Social shopping features to streamline the path to purchase
Our monthly Marketing Blend is not just a plan or cookie-cutter approach; it’s a reflection of your unique brand aspirations, budget, and resource availability. We present this plan in a visually intuitive format, ensuring you have a clear understanding of our strategy.
Our transparent approach is designed to provide you with complete visibility into ad spend allocation, planned activities, and real-time campaign performance. It underscores our commitment to open dialogue and accountability, ensuring you’re always in the loop and confident in the direction of your social media advertising efforts.
Phase Four: Marketing Strategy Implementation
As we bring your social media advertising strategy to life, our team meticulously oversees every facet to ensure your social media advertising campaigns remain cutting-edge and deliver peak performance:
- Platform-specific campaign creation and launch
- Crafting scroll-stopping visuals and persuasive ad copy
- Strategic budget allocation and bid optimisation
- Real-time performance monitoring and agile adjustments
- Split testing of ad creatives, audiences, and landing pages
- Comprehensive analytics and strategic insights reporting
Our team thrives on creating high-impact, ROI-focused social media campaigns. Through our dynamic Marketing Blend process, we fine-tune and review your campaigns often, ensuring they resonate with your target audience across all relevant platforms and are driving tangible results.
By leveraging our deep expertise in social media advertising, we position your brand to dominate social feeds, outshine competitors, and forge meaningful connections with your audience. Our goal is to transform your social presence into a powerful engine for achieving your broader digital marketing objectives, from brand awareness to conversions and beyond.
Get Started
Nine questions, three minutes later, you’ll be on your way toward gaining greater clarity with your marketing.
case study
"They act as a virtual 'Chief of Marketing Officer'. From strategy to implementation they handle the whole works for us."
Micheal Welten
Business Development Manager, Lawhub Christchurch
Our digital marketing strategy achieved a total revenue jump of 744%, after only 3 months.
Simple Separation
Professional Services
After 6 months, online sales were up 167% on the same period 12 months prior.
Green Meadows Beef
Food & Beverage
The online footprint of a prominent and respected law firm increased by over 400%*
Auld Brewer Mazengarb & McEwen
Legal Services
Our full suite of digital marketing expertise.
With your comprehensive marketing strategy in place, we blend a set of tactics that take into consideration your goals, your audience, and the resources you have available at the time.
With our agile pricing model, our clients choose the price they want to allocate to marketing each month, and we build a marketing plan around this, taking into consideration the impact you’d like to have and the resources you have to do it.
Social Media Advertising
We create scroll-stopping, data-driven social media advertising for platforms like Facebook and Instagram, delivering authentic content that drives measurable results for your brand.
Content Marketing
We get to know your brand and tell your unique story by crafting compelling and impactful content to capture your audience’s attention, foster genuine connection, and cultivate brand loyalty.
SEO
We create content that targets your specific niche audience and moves your website up in Google (for example) search results.
Graphic Design
Email Marketing
Connect with your ideal customer, right in their inbox, through a segmented, automated and personalised email marketing strategy.
Frequently Asked Questions
We work in a unique ‘Agile Pricing’ model with no long-term contracts and no ‘pie in the sky’ retainers, meaning your marketing budget is allocated efficiently.
As a strategy-first marketing provider, we guide all our clients through ‘Phase One’ to ‘Phase Three’ at a minimum, ensuring a comprehensive strategy.
The initial cost for clients starts from $4,500 NZD + GST (depending on the complexity and size of their business), and no long-term commitment is required.
If this initial budget is out of reach, consider starting with a ‘Marketing Blend Consultancy’ option, which is designed for smaller budgets and new businesses, where we help provide the strategy and you self-implement.
The ROI for social media advertising campaigns can vary widely depending on factors such as industry, target audience, ad quality, and your overall business strategy.
However, when executed effectively, social media advertising often delivers impressive returns relatively quickly. On average, businesses can expect ROIs ranging from 200% to 400% for well-optimised campaigns.
While our ability to directly edit your site depends on your CMS, we always provide detailed recommendations for landing page optimisations during the ‘Marketing Blend’ process.
We’ll give you specific, actionable insights on what changes need to be made to improve your social media advertising performance and conversion rates.
We work very closely with your marketing team or key business stakeholders throughout the entire social media ads management process.
Regular communication via Slack and email ensures you’re always in the loop and able to provide input on campaign strategy and performance.
While both boosted posts and full social media ad campaigns fall under the umbrella of social media advertising, they serve different purposes and offer varying levels of control and sophistication:
Boosted Posts:
- Simple way to increase the reach of an existing organic post
- Limited targeting options
- Fewer customisation features
- Ideal for increasing engagement on specific posts
Social Media Ad Campaigns:
- Comprehensive advertising strategy using platforms like Facebook Ads Manager
- Advanced targeting options (demographics, interests, behaviours)
- Multiple ad formats (carousel, video, stories, etc.)
- Detailed performance tracking and optimisation tools
- Ability to test different ad variations
- More control over budget allocation and bidding strategies
At Done By Nine, we leverage the full power of social media ad campaigns to create highly targeted, results-driven strategies that go beyond simple post boosting.
Social media advertising is a versatile tool that can be highly effective for both B2B and B2C marketing, albeit with different approaches:
B2C Marketing:
- Platforms like Facebook and Instagram are ideal for reaching consumers
- Focus on visually appealing content and emotional connections
- Utilise features like Instagram Shopping for direct sales
- Target based on consumer interests, behaviours, and demographics
B2B Marketing:
- LinkedIn advertising is particularly effective, but Facebook and Instagram can also work well (depending on your audience or product/service)
- Focus on lead generation and relationship building
- Target based on job titles, company size, and industry
We have extensive experience crafting social media advertising strategies for both B2B and B2C clients. We tailor our approach to your specific business model, target audience, and goals, ensuring that whether you’re selling to businesses or consumers, your social media advertising efforts drive meaningful results.
Some of our digital marketing services may be eligible for up to 50% funding through the Regional Business Partners network.
This includes a variation of our one-to-one sessions as we work through ‘Phase One’ to ‘Phase Three’.
Again, please note that setup and implementation services mentioned above are not covered.
Eligibility criteria vary across New Zealand, and funding is not guaranteed.
Your first introduction to Done By Nine will likely be with Jordan McFadyen (Done By Nine Founder).
During our discovery call, we’ll ask a series of questions to understand your specific needs, and information about your business before matching you with the marketing strategist that will have the best fit to your industry and needs.
Our team of marketing strategists has experience with various businesses, from start-ups to large enterprises, B2B to e-commerce, and it’s important for you that we match the best skills to match your business.
Transparency is KEY! We give our clients full access to their ad accounts and analytics so that they can access it at any given time. Plus as part of your monthly Marketing Plan, you’ll have a clear picture on the goals that you need to track – and we’ll track them for you.
We provide a full summary of how your marketing plan is performing which allows us to adjust and pivot if needed.
We are members of both the Google, META, Aircall and Klaviyo Partnership Programs.
However we also work with other marketing tools including Mailchimp, Active Campaign and Hubspot.
The Google Partners program is designed for advertising agencies and digital marketing professionals who qualify based on the spend they manage, their qualifications and ad quality scores. It allows these partners certifications, exclusive training sessions, industry research and further benefits.
We do! We have our very own specialised digital design team in-house. They work closely with our campaign strategists to develop tailored creative that not only matches your brand identity, but also converts your leads.